Programs Offered

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Post Graduate Diploma in Marketing Management

The one year diploma program in marketing has a special focus on marketing as the core business function that encompasses the basic principles of marketing management.

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Fee (Rs.)

8300/-

Duration

1 Year

Medium of Instruction

English


Eligibility

Bachelor’s degree in any discipline from any institution recognized by AMU

Program Objective

The Program objective is to help students understand the marketing management fundamentals and pursue their career in marketing and sales management. Students can capture the dynamic realities of the marketplace while emphasizing on consumer behavior, market research and other elements of marketing and sales management

Course Structure

First Year
MM-01 - Marketing Management
MM-02 - Services Marketing
MM-03 - Industrial Marketing
MM-04 - Advertising and Sales Management
MM-05 - International Marketing (MM-05)
MM-06 - Viva-Voce

Fee Structure

Year I
Application fees Rs.300/-
Course Fee Rs.8000/-
Total Fee Rs.8300/-
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